Building a digital voice for one of the world’s most iconic creative brands-banner

Building a digital voice for one of the world’s most iconic creative brands

Digital Marketing

Faber-Castell: A Multichannel Creative Partnership

From content strategy to creative execution across digital platforms, our ongoing partnership with Faber-Castell blends color, craft, and communication to bring this iconic brand closer to its audience.

Art Made Easy with Faber-Castell

To bring more people into the joy of creating, we helped Faber-Castell launch the ‘Easy Art Club’ a content IP that delivers easy-to-follow art tutorials. Designed to empower first-timers, young creators, and hobby artists alike.

Fabric Art Made Fun

We conceptualized, styled, and shot this fabric art tutorial as part of Faber-Castell’s Easy Art Club series. From selecting vibrant colors to choreographing every brushstroke, the goal was to make DIY stamping look easy, aesthetic, and replicable, even for first-timers.

"Behind the Colours" – A Content Property That Stuck

We built “Behind the Colours” as a recurring content series for Faber-Castell, blending storytelling with stunning historical aesthetics. The IP tapped into colour nostalgia, historical facts, and AI-enhanced visuals quickly becoming one of the brand’s most shareable and loved formats.

Bringing Colour to Every Scroll

With every post, we blend colour, craft, and community, building a digital presence that’s just as joyful and expressive as the brand’s products.

Similar Case Studies.

logo

BOÜRGEOIS© is a global branding and digital design agency building products, strategies and meaningful brands that — breathe

BOÜRGEOIS©