Building a digital voice for one of the world’s most iconic creative brands
Digital Marketing
Faber-Castell: A Multichannel Creative Partnership
From content strategy to creative execution across digital platforms, our ongoing partnership with Faber-Castell blends color, craft, and communication to bring this iconic brand closer to its audience.
Art Made Easy with Faber-Castell
To bring more people into the joy of creating, we helped Faber-Castell launch the ‘Easy Art Club’ a content IP that delivers easy-to-follow art tutorials. Designed to empower first-timers, young creators, and hobby artists alike.
Fabric Art Made Fun
We conceptualized, styled, and shot this fabric art tutorial as part of Faber-Castell’s Easy Art Club series. From selecting vibrant colors to choreographing every brushstroke, the goal was to make DIY stamping look easy, aesthetic, and replicable, even for first-timers.
"Behind the Colours" – A Content Property That Stuck
We built “Behind the Colours” as a recurring content series for Faber-Castell, blending storytelling with stunning historical aesthetics. The IP tapped into colour nostalgia, historical facts, and AI-enhanced visuals quickly becoming one of the brand’s most shareable and loved formats.
Bringing Colour to Every Scroll
With every post, we blend colour, craft, and community, building a digital presence that’s just as joyful and expressive as the brand’s products.
